Built Specifically for Shopify Plus Merchants
Elevate Your Shopify Plus Checkout : Advanced Customization for High-Growth Stores
Rating 5.0
★★★★★ 5/5
EGM Cigars’ Success with Checkout Extensions Pro
Industry
Tobacco
Platform
Shopify
Widgets Used
Website
About EGM Cigars
EGM Cigars is the leading online purveyor of premium cigars.
EGM Cigars is a premium online retailer specializing in high-quality cigars from renowned manufacturers worldwide. They provide a curated selection of hand-rolled cigars and accessories, catering to cigar enthusiasts seeking luxury products. With a focus on quality and customer experience, EGM Cigars aims to elevate the purchasing process for its sophisticated clientele.
26%
Revenue attributed
from Checkout Extension Pro
13%
Average conversion
rate
36.6%
Revenue assistance
from email marketing
The Challenge
As a business operating in the tobacco industry, EGM Cigars faced specific regulatory requirements in their country, including the mandatory display of certain information, such as the company’s address, during the checkout process. Additionally, they wanted to optimize their checkout to boost sales through upselling to drive growth. Finding a flexible, customizable solution that could meet these varied requirements while providing a seamless user experience was crucial for EGM Cigars.
The Solution: Checkout Extensions Pro
In March, EGM Cigars became the first paid user of Checkout Extensions Pro, a no-code app that empowers Shopify Plus merchants to customize and enhance their checkout process. By integrating Checkout Extensions Pro, the app’s features allowed the company to:
- Content Widgets for Address Display: Leveraging the Content Widgets functionality, EGM was able to display their official address at the checkout stage, complying with local regulations
- Upsell Widgets: The app enabled them to offer personalized upsell opportunities during checkout, increasing average order value by suggesting relevant products.
Results After 5 Months
After five months of using Checkout Extensions Pro, EGM Cigars experienced significant improvements in their checkout process:
- Enhanced Functionality and Control: They found the app’s flexibility allowed them to control almost every aspect of the checkout stage, meeting both regulatory requirements and business needs.
- Increased Sales: The upsell features contributed to a noticeable increase in average order value.
- Enhanced Customer Trust: Displaying the address at the checkout page helped build customer trust and ensured compliance with local regulations.
Conclusion
The success with Checkout Extensions Pro showcases how a well-implemented checkout solution can not only meet regulatory requirements but also drive sales and improve the overall customer experience. EGM Cigars‘ experience with the app has set a strong foundation for future growth and success.